Monday, February 16, 2015

Why Do Bloggers Quit?

Recently, when I linked up to a blogger party, I noticed many new blogger faces. Then, I recognized, maybe, a handful of bloggers faces from parties that I attended last year. What happened? Where did everyone go? 




So, I did some searching and I discovered a few statistics. According to this 2009 article appearing in, The New York Times

"According to a 2008 survey by Technorati, which runs a search engine for blogs, only 7.4 million out of the 133 million blogs the company tracks had been updated in the past 120 days. That translates to 95 percent of blogs being essentially abandoned, left to lie fallow on the Web, where they become public remnants of a dream — or at least an ambition — unfulfilled."

"Others simply tire of telling their stories. “Stephanie,” a semi-anonymous 17-year-old with a precocious knowledge of designers and a sharp sense of humor, abandoned her blog, Fashion Robot, about a week before it got a shoutout in the “blog watch” column of The Wall Street Journal last December. Her final post, simply titled “The End,” said she just didn’t feel like blogging any more. She declined an e-mail request for an interview, saying she was no longer interested in publicity."

When I Googled blogging and quitting, I discovered Allison Barrett Carter discussing a very popular blog that recently decided to stop writing and contributing to their blog. 

Allison wrote, "There is a huge trend I am noticing, now, towards disconnecting, unplugging.  It feels as though after years of spastically and enthusiastically embracing ALL that social media has to offer, we are now regretting that decision and trying to take steps back.  We want to reclaim our lives.  I struggle with this myself.  I want my life but love the career and open doors social media gives me.  So I haven’t quit. Yet."

I did notice that she included that word, yet, at the end of her paragraph.

Convert with Content wrote an article detailing, Why blogging is still killing it-Stats and facts about blogging. Number 28 was intriguing:

28. More than two-thirds of bloggers have not updated their blogs in over a year. (Source: Blogging.org)

Yes, blogging is difficult. Blogging requires hard work and dedication. Finding content to write about week after week is stressful. The questions alone can be daunting. Do you use Wordpress or Blogger? How many times a week do you need to blog? Do you allow comments or not? How do you handle mean comments? The list goes on...

Do you throw in the towel because of this? Or is there another reason?

Some bloggers quit because:

  • Some become too busy with everyday life
  • Some quit because of lack of reader interest
  • Some graduate to another form of social media example: Twitter or Instagram
  • Some want to reclaim their personal privacy

Many bloggers write blog posts explaining how to grow your traffic and give advice about blog tactics. Most of the time the final tip or trick they offer is just to keep blogging. 

However, according to Number 28, many bloggers just pull the plug. 

Now to you-

I pose this question to readers of this blog post, "What motivates you to continue to post and produce content on your blog?"






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